Key messages are the main points of information we want our audience to hear, understand, and remember. They are bite-sized passages that articulate what we do, why we do it, how we are different, and what value we bring to stakeholders.
Huspy aims to empower everyone in the ecosystem. So we’ve identified unique benefits for each audience, and ways of communicating them.
Note: Each key message is written as if we are talking directly to the customer or partner. That way we always have the user in the forefront of our minds.